Cookie Policy
Last Updated: July 11, 2025
This Cookie Policy (“Policy”) applies to websites operated by or accessible through TechSavvyGuides.com (referred to as the “Platform”, “we”, “us”, or “our”). By visiting and using our Platform, you consent to the cookie practices outlined in this Policy.
We reserve the right to modify this Policy from time to time. When significant changes are made to this Cookie Policy, we will notify users through the Platform. We suggest checking this page regularly to stay informed about our current cookie practices. Your continued use of the Platform indicates your acceptance of any Policy revisions. If you object to these terms, please stop using the Platform or adjust your browser settings to decline cookies.
This Cookie Policy operates alongside our Privacy Policy, and definitions from the Privacy Policy apply here as well. This Policy addresses:
Cookie Explanations
How We Use Cookies on the Platform
Third-Party Cookie Implementation
Cookie Control Options
Interest-Based Advertising
1. Cookie Explanations
Cookies are small data files placed on your device by the Platform or third parties to recognize you as a repeat visitor (not on an individual level). Cookies serve multiple purposes, such as:
Supporting site operations
Providing usage analytics
Remembering your preferences
Delivering personalized advertising and behavioral targeting
Cookies can be temporary (session cookies) that expire when you close your browser, or permanent (persistent cookies) that stay until they expire or are manually deleted. The expiration time can vary from minutes to extended periods. First-party cookies come from the website you are visiting, while third-party cookies come from external organizations.
Cookies often work with pixel tags (web beacons or clear GIFs) on our Platform. These pixels are small transparent images placed on the website that, together with cookies, help track visitor behavior, monitor user interactions, measure referrals, enable retargeting, and support interest-based advertising.
2. How We Use Cookies on the Platform
When you browse or interact with the Platform or use our services, we or third parties may install various cookies in your browser. Some cookies function when you use specific features or set preferences, while others operate continuously, as detailed in our Privacy Policy.
Our cookies serve these purposes:
Essential Cookies: First-party cookies that enable key Platform operations such as login status maintenance or transaction processing.
Analytics Cookies: These monitor Platform usage to help us improve performance, and generate reports. We may test new features or advertisements to measure user engagement. These cookies can be first-party or third-party.
Preference Cookies: First-party cookies that store your preferences and settings on the Platform.
Advertising Cookies: Third-party cookies used for behavioral or targeted advertising, helping advertising platforms to: (i) deliver and assess ad performance, and (ii) show relevant advertisements based on your browsing patterns.
3. Third-Party Cookie Implementation on Our Platform
Third-party entities, including analytics providers, service vendors, and advertising networks, often use cookies to collect anonymous user information. This data helps them understand user behavior on our Platform and other websites you visit.
4. Cookie Control
If you wish to avoid cookies or certain types of cookies, you can adjust your browser settings to delete existing cookies and prevent new ones from being stored. For specific instructions, check your browser’s help section. Please note that disabling or blocking cookies may limit your access to certain features, prevent preference storage, and affect the correct display of the Platform.
You can opt out of third-party cookies by following the instructions provided in each third-party’s privacy policy.
5. Cookie Control Guidelines
As described in our Cookie Policy, cookies enhance your experience on the Platform and services. Disabling cookies may impact certain areas of the Platform or cause malfunctioning in features.
Disabling Behavioral Advertising Cookies
If you have concerns about behavioral advertising cookies, users in the European Union can visit www.youronlinechoices.eu and users in the US can visit http://www.aboutads.info/choices for more details.
Browser Cookie Settings
Google Chrome: Go to settings > Content settings > Cookies section. Choose to allow or block cookies.
Microsoft Edge: Go to settings > Advanced settings > Cookies section. Choose to allow or block cookies.
Mozilla Firefox: Go to Tools > Options > Privacy panel > Accept or block cookies.
Safari on OSX: Go to Safari > Preferences > Security > Accept cookies section.
You can find specific instructions for other browsers in their help sections.
6. Interest-Based Advertising
We and third-party providers engage in interest-based advertising through services that deliver personalized ads and content that may interest you. When third parties use cookies or other technologies for these services, our Platform does not control how this technology is used or the resulting information for online, mobile, or email advertising. We are not responsible for third-party actions or policies.
For more information about interest-based advertising or to opt out of specific cookies, you can visit:
EU Users: www.youronlinechoices.eu
US Users: http://www.aboutads.info/choices
7. Third-Party Cookies
We use various third-party tools to improve your experience. These include:
Google Analytics: For analyzing website traffic. Information about your use of our Platform may be shared with Google, and you can opt out using Google’s Opt-out Browser Add-on.
Facebook Custom Audiences: For interest-based advertising, helping us provide personalized ads.
Hotjar: For user experience optimization by tracking behavior data on the Platform.
Outbrain: For click tracking and advertising campaign optimization.
Taboola: For page view tracking and interest-based advertising.
Snapchat: For interest-based ads during visits to Snapchat’s social network.
Poptin: For personalization and advertising optimization.
Please refer to the respective third-party privacy policies for detailed information on how they collect and use cookies.
8. Cookie Control Summary
Most browsers accept cookies by default, but you can modify the settings to block cookies or receive alerts when cookies are being sent. Please be aware that disabling cookies may affect your experience on the Platform and prevent access to personalized content.
For any questions about this Cookie Policy, please contact us at:
Email: support@techsavvyguides.co.uk